Enter our Autumn Raffle for just £1 and be in the chance of winning £3,000!

Enter now!
October 20, 2025 Home The Charity News North Wales Primark raises £178k for Wales Air Ambulance

North Wales Primark raises £178k for Wales Air Ambulance

5 minute read

An incredible £178,000 has been raised for the Wales Air Ambulance through the proceeds of North Wales Primark bag levy.

Since 2019, the stores in Llandudno, Wrexham and Broughton Park have supported the Charity with the sale of its bags. As part of Primark’s Step Up initiative, Primark employees have the chance to nominate a charity to receive money raised from the carrier bag levy, and in North Wales the Wales Air Ambulance was chosen.

Wales Air Ambulance’s Regional Fundraising Manager for North East Wales, Debra Sima was delighted to recently visit the Wrexham store after the Charity received the latest donation of £30,103.

The Wales Air Ambulance is consultant-led, taking hospital-standard treatments to the patient and if required, transferring them directly to the most appropriate hospital for their illness or injury.

It is delivered via a unique third sector and public sector partnership. The Wales Air Ambulance Charity relies on public donations to raise the £11.2 million required every year to keep the helicopters in the air and rapid response vehicles on the road.

The Emergency Medical Retrieval and Transfer Service (EMRTS) supplies highly skilled NHS consultants and critical care practitioners who work on board the Charity’s vehicles.

This advanced critical care includes the ability to administer anaesthesia, deliver blood transfusions and conduct minor operations, all at the scene of an incident.

As a pan-Wales service, its dedicated crews, regardless of where they are based, will travel the length and breadth of the country to deliver emergency lifesaving care.

Deb Sima, Wales Air Ambulance Regional Fundraising Manger for North East Wales, said: “North Wales Primark has raised an incredible £178,000 for the Wales Air Ambulance since 2019.

“This incredible donation from Primark stores across North Wales will ensure that we are there to support those in need during life or limb-threatening emergencies across the country.

“We are delighted that Primark has continued to support our Charity and we are incredibly grateful to you all at Primark in North Wales.

“The Wales Air Ambulance Charity relies on public donations, like this, to raise the £11.2 million required every year to keep the helicopters in the air and our rapid response vehicles on the road.

“A huge thank you also goes to the public who were happy to purchase a bag knowing the funds would be going to the Wales Air Ambulance. You’ve all played a part in saving lives across Wales.”

There are several ways that the public can continue to support the Wales Air Ambulance. These include online donations, signing up to the Charity’s Lifesaving Lottery or by coming up with their own innovative ways to fundraise at home. Further information can be found via www.walesairambulance.com