Despite this usual year, the Porthcawl Christmas Morning Swim will still go ahead virtually to raise funds for the Wales Air Ambulance and other local organisations.

Rather than cancel the event, which is in its 56th year, the organisers are determined the Porthcawl Christmas Morning Swim (PCMS) will still happen, but it will be slightly different this year – it won’t be on the beach!

The organisers want to make 2020 a year to remember and they’re asking for your help to join in with the virtual fun.

The theme for one of Porthcawl’s finest traditions is ‘Somewhere Over the Rainbow’ in recognition of the hard work of all our key workers, whilst looking forward to the future.

Current restrictions mean that there cannot be a mass swim at Sandy Bay this year, but with the help of the public they want to make this year's virtual challenge unforgettable for all the right reasons.

Organisers are asking people to ‘Splash for Cash’ by thinking of exciting and imaginative ways to complete their own Virtual Christmas Swim, between December 1 and 25.

Chair of the Porthcawl Christmas Swim, David King MBE, said: “This year we are delighted to be supporting Wales Air Ambulance as our headline charity.  Wales Air Ambulance really do provide such a valuable service to our communities in Wales.  On average they respond to 15 calls a year in Porthcawl.  Wales Air Ambulance is hoping to start 24-hour flying soon and this will provide even more support to our communities.

“We also support many local charities and organisations who, like all good causes, have seen a big reduction in funds raised this year.  The Christmas Morning Swim has become a big event in the town’s calendar and it seems that longevity is the name of the game. In our 56th year, how could it not go ahead?!

“Our Committee hope that the response to our virtual swim will be as successful as always. On behalf of the Committee we thank you all, those that participate, spectators, sponsors, advertisers, supporters and everyone that helps to put the event on.  We wish you all a Merry Christmas and a Happier New Year.”

You can share your pictures and videos via the PCMS Facebook page, Twitter page @christmasswim or tag us on Instagram @christmasswim.

The Wales Air Ambulance’s South Wales Fundraising Manager, Mark Stevens, said: “We’re delighted to have been chosen as the headlining charity for this year’s Christmas morning swim. The organisers have come up with a fantastic way that people can still take part in the annual event virtually. I’m sure the public will come up with their own fun and entertaining ways to make this event extra special and a one to remember. Thank you to the Porthcawl Christmas Morning Swim for playing its part in keeping our helicopters flying and saving lives in Wales.”

The committee hopes that the Christmas day swim will be back on Sandy Beach in 2021. 

Please visit christmasswim.org for further details.