A rebrand is more than just a logo, it's anything that helps people to identify who we are and what we stand for. As part of the rebranding process we have reflected on our photography. 

In all our imagery we aim to give a true representation of our Charity. Our aircraft, staff, medics, supporters, and volunteers are just some of the key areas of the organisation that we highlight across our photography.  

Our style of photography has developed over recent years, and we aim to focus on a more natural style in the future.